Agrecommerz ©

Ikisan's Agrecommerz © is a unique and comprehensive information technology enabled service (ITES) offering for the agri business sector. This includes various components that cover the informational and transactional needs of farmers, traders, agri business companies and Government agencies.

Agrecommerz © involves the study of user requirements and providing tailor made ITES solutions that straddle the entire agri value chain. The key components of Agrecommerz© and brief description of the same is given herein:

  • Internet portal with target viewer group: This is a key component of the entire solution and is hosted under the The portal comprises of information regarding various facets of agriculture in a multilingual format. The ease of navigation and comprehensive coverage has made it a favourite amongst the agri intelligentsia. The medium per se offers richness and reach for communication. This coupled with the focused nature of audience provides an excellent platform for information dissemination and mass customisation.

  • Software Applications that address key issues of farmers and traders:This component comprises of applications such as Ikisan Vyapar ©, Ikisan Mandi ©, Field Manager ©, Quick Solutions System ©, and Management Time Table ©, etc.

  • Sales management solutions for field force:Rural marketing has an inherent time delay due to the market environment. This results in significant issues relating to inventory management, logistics, credit control, order execution etc. Therefore applications that ease the information flow have been developed and can be customized as per user requirements

  • GIS based decision support systems for senior management: MIS has become indispensable for the senior management. However, it is observed that there is an overload of information in most MIS leading to a situation wherein the available data is not in actionable format. This defeats the entire purpose of generating MIS. The solution given here involves extensive use of GIS to provide senior management with data that can be readily acted upon.

  • Deployment of ITES on turnkey basis: This critical component of Agrecommerz© involves end to end implementation of above mentioned ITES and delivery of committed results. It is observed that one of the key factors for successful change management is the ownership of the idea and buy-in of multiple stake holders. Through this activity, Ikisan implements the recommended ITES solutions in the field, provides regular feedback by way of structured reporting thereby ensuring that stated goals are achieved.

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